Formula One: Made in Britain - The British Influence in Formula One
( information technology, marketing, formula one )

Well, it is my book after all! The fact that this very personal account of the British F1 industry - its technologies and business - has been written at all is a miracle.
I only had six months to research, interview the leading lights and then write the tome. The sport's rules and people were a-changing, as were the team owners!
However, 'Made in Britain' has stood the test of time very well, and there are many lessons business can learn from the way Formula One teams manage their organisations and products.
Give it a whirl!



